Web Design - IT Outsourcing - Columbus GA
With Valentine’s Day fast approaching, many single Americans will be swiping right on dating apps, hoping to find someone special. In fact, three-in-ten adults say they have used a dating app at some point, and in 2017, 40% of heterosexual couples and 65% of homosexual couples found a partner online. While online dating was once considered embarrassing, today it’s become the primary way that … [Read more...]
A social media management tool is essential for a strong digital marketing game because managing your social media campaigns can be challenging. If you have accounts on multiple different platforms, going in and manually creating your posts individually on each site can take up a lot of time. Even if you’re posting the same (or similar) content to multiple platforms, it’s not always a good idea to … [Read more...]
Professional skills courses for professionals have exploded in the last decade, and for good reason. As everyday jobs become increasingly tech-dependent, employees are constantly having to evolve new skills to stay relevant. In many cases, traditional university programs are too long and involved to meet these needs, so professionals are turning to flexible online formats that work around their … [Read more...]
Business writing has become one of the most sought after skills in the American workplace. Thanks to increases in email, text, and social media use, more employees are regularly using written communication at work regardless of their actual job duties. Workplace writing is no longer the domain of a few tech writers in a back office. In fact, business writing is so important that in 2016, … [Read more...]
Creating a brand style guide is the best way to establish a clear, effective marketing strategy. As we’ve discussed before on this blog, a clear brand identity quickly communicates what your business is about and helps customers determine whether they want to do business with you. But if you have multiple team members working on your products, it’s … [Read more...]
Now that most people carry smartphones with digital cameras, we are taking more pictures than ever before. If you’re like many people, you enjoy taking these photos, but once you have them…now what? Perhaps you’d like to organize them but don’t know how, or the thought of doing so is overwhelming. Maybe you want an easy way to share them with people you care about, but you don’t want to spend a … [Read more...]
Seasonal SEO can be a great way to maintain customer engagement during the busiest time of the year as well as help you find new customers. But what you may not realize is that seasonal SEO can also increase your SERP ranking through increased traffic and conversions, setting you up for a very good new year SEO-wise. Creating holiday content for SEO doesn’t have to be difficult, and if done right … [Read more...]
Over the last two decades, video game culture has evolved from a distraction for children to a very common hobby for both children and adults. One reason for this is that many people who played video games while growing up in the late 1970s and 1980s have continued playing games into adulthood. Video game companies now create more complex games with more sophisticated plots to keep these adult … [Read more...]
You’ve definitely heard the term “brand” thrown around. Maybe when you hear it you think of stand-out names like Coca-Cola, Nike, or McDonald’s. But does YOUR company have a brand? Brand identity is essential to modern businesses. In a global marketplace, consumers need to be able to quickly distinguish you from your competitors, and a solid marketing strategy must be built around a … [Read more...]
If you spend any time around tweens or teens, you’ve probably heard of TikTok. But as is the case with so many new social media platforms, you may not be sure what it is or whether you should be using it. No fear—we’re here to help. What Is TikTok? TikTok is a video sharing platform similar to YouTube in that users create, upload, and share original content. Accounts can be set to public or … [Read more...]
