Web Design - IT Outsourcing - Columbus GA
Black Friday and Cyber Monday are some of the biggest shopping days in the United States, but increasingly people are shopping on these days from the comfort of their own home. Not only can you often find better deals online, but you’re more likely to actually get the product you’re looking for (unlike when you wrestle your way through a department store only to discover that they have sold out of … [Read more...]
You’ve definitely heard the term “brand” thrown around. Maybe when you hear it you think of stand-out names like Coca-Cola, Nike, or McDonald’s. But does YOUR company have a brand? Brand identity is essential to modern businesses. In a global marketplace, consumers need to be able to quickly distinguish you from your competitors, and a solid marketing strategy must be built around a … [Read more...]
Lately you may have noticed commercials from different tech companies touting their initiatives that use AI to help protect the planet. As AI and machine learning become more advanced, many tech companies see opportunities to capitalize on growing concerns about global warming and animal extinction as ways to improve their image. (Who can’t love a company that saves fluffy polar bear cubs?) But … [Read more...]
If you spend any time around tweens or teens, you’ve probably heard of TikTok. But as is the case with so many new social media platforms, you may not be sure what it is or whether you should be using it. No fear—we’re here to help. What Is TikTok? TikTok is a video sharing platform similar to YouTube in that users create, upload, and share original content. Accounts can be set to public or … [Read more...]
Data breaches are expensive, costing time, money, and trust from clients and business partners, which is why network security is an important issue for any business, no matter its size or industry. According to SecurityIntelligence.com, between July 2018 and April 2019 the average cost of a data breach was $3.92 million, which is a 1.5% increase from the previous year’s study. Additionally, it can … [Read more...]
If your business is like most businesses today, you’ve invested some time developing a social media marketing strategy. In fact, 77% of businesses use social media to conduct essential business functions such as sales, marketing, and customer service—a smart move since around 72% of American adults use some form of social media. Plus, social media can improve your SEO by encouraging customer … [Read more...]
If you follow tech news, you’re likely aware that Google has been struggling to block and remove malicious apps from their Play Store. As the primary method of installing apps on Android devices, the Play Store is a perfect way for swindlers to spread apps that track users’ activity, steal data, ransom devices, or make devices unusable. The problem of malicious apps is widespread; just this … [Read more...]
