Smart Solutions for Effective Technology
One-Stop Shop Web Design and Online Marketing Services
We offer a full range of web design and online marketing services, including: custom website design, web development, search engine optimization (SEO), social media marketing, and pay-per-click (PPC) advertising; customized content management systems (CMS); business identity, branding, and email and web hosting. While externally we handle your online presence, internally we have the capability to handle technology and IT services including: software and PC updates, complete server management and hardware installations.
We stand in true partnership with you.
With the foundation of genuine customer care, TracSoft develops business processes to deliver exceptional service and provide our clients with peace of mind; at TracSoft we will meet or exceed your expectations in a cost-effective manner. We believe in relationships built on honesty, trust, and a desire for mutual benefit. The fusion of our technology expertise and our client’s knowledge of their business creates exciting new online opportunities for your business.
Making our community more effective.
At TracSoft, we focus on building a relationship with our clients and our community. Our employees have diverse backgrounds and the business expertise that won TracSoft the 2008 BBB Torch Award for Integrity in business. But awards and honors are not what we are after. We want to help build the community and often times working closely together on their business websites inspires us to help them out through community outreach.
TracSoft develops technology solutions that allow our clients the ability to stay ahead of changing market demands and take advantage of emerging opportunities while effectively managing operating costs.
“We needed a way to enhance communication with our patients and provide information to the general public … TracSoft developed an easy-to-use website about our specialty and our practice.” – Columbus Foot and Ankle
- Medical/Hospital – Columbus Clinic, Columbus Foot and Ankle
- Manufacturing – Swift
- Real Estate – Kim Mixon
- Government – Gil McBride
- Retail – The Posh Peach, Big Dog Running Co., Jager Pro
- Restaurant – Iron Bank Coffee Co.
- Utilities – Columbus Water Works, A-COM, Alexander Contracting, Muscogee Glass
- Finance – The Money Advisor Group, Pickett & Hatcher
- Churches – The Bridge Church
- Community – Columbus Road Runners, Columbus Botanical Gardens
- Non-Profit – Pastoral Institute, Columbus Scholars, Valley Interfaith Promise, MercyMed of Columbus, NeighborWorks Columbus
Meet the Team
Together we make up TracSoft, support our customers, and keep your website running on a daily basis.
Our founder and President Reggie Luther launched TracSoft of Columbus, GA in 1998 after 12 years experience as the IT Director at Swift Textiles. TracSoft started initially with IT projects and quickly delved into a wider range of projects on the internet. Reggie has always believed in being involved in his community and is always an active member of the Greater Columbus Georgia Chamber of Commerce, the Better Business Bureau, Rotary Club of Columbus, a graduate of the iWOW Mentoring Program. He currently serves on the boards of the Better Business Bureau, Westminster Christian School, Columbus Roadrunners and Columbus Sports Council, and is a Ruling Elder at Westminster Presbyterian Church. Reggie is also an owner of Big Dog Running Company and Iron Bank Coffee Company.
Manager & Digital Marketing
Business Development Manager
Lou Ann Staton