Web Design - IT Outsourcing - Columbus GA
If you’ve been searching for inexpensive or free PhotoShop alternatives, you’re not alone. Back in 2013, Adobe switched to a subscription software model. It was presented as a positive change for consumers, who would always have access to the latest features and upgrades. However, as subscription costs have risen, many have found themselves priced out of software they had come to rely on. This hit … [Read more...]
Have you considered how to protect your home wifi? Most people today take steps to protect themselves online. That may include installing antivirus software, using browser extensions that alert them to suspicious websites, or installing system updates. However, another important part of good cybersecurity is protecting your home wireless network. If you’ve never done this, you might not know … [Read more...]
If you follow tech news, you might have seen a few mentions recently about TikTok's security issues. A social media platform popular with Gen Z (people born between 1995 and 2015), TikTok features short, user-generated videos that can be edited and shared within the app or to other social media sites. (We actually posted about TikTok back in November, where we discussed it’s viability as a digital … [Read more...]
Get more engagement on your Instagram posts by sharing content at optimal times. Learn how to access the Insights tool on Instagram and start posting when it really counts! https://www.youtube.com/watch?v=F-IjhB2N2WI&t=1s Interested in promoting your business with SEO, social media marketing, or PPC advertising? Work with TracSoft's digital marketing team to develop a custom plan that … [Read more...]
There’s no question that businesses operating in today’s marketplace need an online presence. And for most businesses, the heart of their online business is their company website. A custom company website acts as a central hub where branding can be established and defined; customers can find the most extensive information on products or services; and employees can find important resources that … [Read more...]
Learn to edit your favorite photos easily with the Afterlight App for Apple and Android devices! https://www.youtube.com/watch?v=roxOoP1pahU Need help with your marketing? Contact TracSoft and learn how easy it can be to build your brand! Work with TracSoft's digital marketing experts to create a plan that achieves your dreams for your business. … [Read more...]
Most software people use in their daily lives is generic, commercially-available software. Made by big companies like Microsoft or Intuit, programs like PowerPoint and QuickBooks get the job done, and many businesses depend on this software day in and day out to operate. But sometimes commercial software doesn’t cover all the functions a business requires. Or the software is designed for big … [Read more...]
If you’re operating a business today, you know how important technology is to getting work done. You need reliable hardware, seamless software, and well-designed networks to operate competitively. But as our reliance on technology grows, so does the complexity of keeping that technology running. For many small- to medium-sized businesses, a large in-house IT department to manage everything just … [Read more...]
We all have those moments of doubt while working on a page of our website: would this be better if it was red or if it was blue? Does this image work, or would that one be stronger? Is my call to action effective, or would using a synonym make the language more exciting? It’s difficult to decide when we don’t know the answers. This is what makes A/B testing such an important tool for digital … [Read more...]
You’ve probably seen RFID-blocking wallets for sale in magazines or online. Maybe you’ve even received one as a gift. But have you wondered: what is RFID and how does it work? Does it really protect my privacy? RFID, or Radio Frequency Identification, is actually an old technology developed during WWII to identify friendly aircraft. An RFID tag, which consists of a computer chip and antenna, … [Read more...]
