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Can I Remove Negative or Fake Google Reviews for My Business?

April 26, 2021 By Brittany Howard

A hand selecting a star rating on Google Reviews

Online reviews are incredibly important. According to a 2020 study from Trustpilot, 89% of consumers read reviews of products before purchasing them. That’s not really surprising given that 87% of consumers start the purchase process online, where they can look at specs and compare products with ease. More than ever before, consumers today have choices and they seek positive purchasing … [Read more...]

Categories: Branding, Business Management, Marketing, SEO, Social Tags: Google Business Listing, Google My Business Listing, Google reviews, Google SERPs, google services, how to optimize my google business listing, online reviews

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Is Wix or WordPress Better for My Business Website?

April 19, 2021 By Brittany Howard

Is Wix or WordPress Better for My Business Website?

You may have heard about a recent attack campaign Wix deployed against their competitor WordPress. The campaign, called “You Deserve Better,” involved sending influential WordPress users a gift box containing noise-canceling Bose headphones and a QR code directing them to an online video. In the video, a man representing WordPress warned these elite users that Wix would be waging an attack … [Read more...]

Categories: SEO, Small Business Development, Web Development, WordPress Tags: business websites, cms, content management system, website build, Website Content, website development, Website Optimization, Wix, Wix vs WordPress, WordPress, WordPress Tips for Beginners

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How Data Backup and Security Awareness Training Improve Data Security

April 12, 2021 By Brittany Howard

Data Backup and Security Awareness Training

Last month I wrote that one effect of the COVID-19 pandemic has been the development of a “cybersecurity pandemic.” The World Health Organization reported a fivefold increase in cyberattacks in April 2020. This increase was part of a larger trend of growing cyber threats to business that have been developing for years, but the growth was also amplified by changes in how we work, including an … [Read more...]

Categories: IT Support, Network Management, Security Tags: backup services, cybersecurity, cybersecurity for remote workers, data backup, endpoint security, preventing cybersecurity attacks, security

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5 Reasons to Adopt Paperless Solutions in 2021

April 5, 2021 By Brittany Howard

Paperless solutions help businesses compete

Ever since computers hit the mainstream workforce in the 1970s, we’ve been imagining a radically different office environment. One of the things that experts have continually predicted is the “paperless office.” While many of their predictions have come to fruition—often earlier than expected—the paperless office is not one of them. Most businesses still rely on paper records for many … [Read more...]

Categories: Business Management, Productivity, Security, Small Business Development Tags: digital office solutions, paperless, paperless office solutions, paperless solutions

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What Google’s Shift from Cookies Means for Online Privacy and Marketing

March 29, 2021 By Brittany Howard

An eye on a computer screen shows lack of online privacy

When it comes to violating users’ online privacy, there may be no worse culprit than Google. Currently, its parent company, Alphabet, faces a $5 billion lawsuit for using tools such as Google Analytics, Google Ad Manager, and smartphone apps to track users while they used Google Chrome’s Incognito mode. Technically, Chrome does inform users that their searches may still be tracked while in this … [Read more...]

Categories: Advertising, Marketing, Security, SEO Tags: Google, Google AdWords, Google Analytics, Google SERPs, google services, Google updates, online privacy, privacy, security

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The Top Cybersecurity Threats of 2021 and How to Stop Them

March 22, 2021 By Brittany Howard

Top Security Threats of 2021

Over the last year, cybersecurity threats have increased to the point that some experts are claiming we are in a "cybersecurity pandemic," citing increases in the number of ransomware attacks, data breaches, and online fraud during 2020. This claim is backed by the World Health Organization (WHO), which reported a fivefold increase in cyberattacks in last April. In addition to an increasing … [Read more...]

Categories: IT Support, Security Tags: cybersecurity, cybersecurity attacks, cybersecurity for remote workers, cybersecurity threats, cybersecurity tips, improving cybersecurity, preventing cybersecurity attacks

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Women in Tech: 6 Women Who Helped Make Our Modern World

March 19, 2021 By Brittany Howard

A collage of famous women in tech

March is Women’s History Month. Similar to Black History Month in February, it gives us an opportunity to celebrate inspiring people from history who have often been overlooked. It’s also a time when we can evaluate the status of girls and women around the world and consider how we can create greater gender-equality. International Women’s Day, which falls on March 8 every year, was first … [Read more...]

Categories: Mini Posts Tags: computer history, holidays, women in tech

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Recommended Best Practices for a Secure Supply Chain

March 18, 2021 By tracsoft

Protect Your Supply Chain

Your business’ cybersecurity posture must prioritize detection, evaluation and mitigation of risks posed by your supply chain. It is vital that your security is upgraded on a regular basis to better prepare for any worst-case scenarios. Having said that, it should come as no surprise that a vulnerable third party that your organization deals with can weaken your supply chain as well. Although … [Read more...]

Categories: IT Support, Network Management, Security Tags: cybersecurity, cybersecurity tips, endpoint security, Network Security, security, supply chain cybersecurity, supply chain management, supply chain security

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Are Your Business Partners and Vendors Security Risks?

March 15, 2021 By tracsoft

Map Your Supply Chain

A modern supply chain consists of people, systems and technologies that enable the delivery of goods and services to end users. However, this dependency on third-party business partners opens doors to many security risks. A lot can go wrong throughout the supply chain operation, which is why you should pay close attention to risks associated with third-party partners. Since many of them have … [Read more...]

Categories: IT Support, Network Management, Security Tags: cybersecurity, cybersecurity tips, endpoint security, Network Security, security, supply chain cybersecurity, supply chain management, supply chain security

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Turn On 2FA for Your Android Device

March 9, 2021 By Brittany Howard

Worried about protecting the accounts on your phone? Then learn to turn on 2-factor authentication and know that your account is secure! 🔒 … [Read more...]

Categories: Android, Mobile, Security, Tech Tip Tuesday Tags: 2-factor authentication, 2fa, 2fa for Android, android security tips, Android tech tips, android tips, cybersecurity tips, smartphone security tips, smartphone tips, Tech Tip Tuesday, tech tips, two-factor authentication

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