We reviewed 45 live Google Analytics accounts to find out what AI Overviews actually did to local business and nonprofit traffic. Traffic did not collapse. It moved.
Blog
Email Marketing Is Still Your Best ROI. Here’s How AI Makes It Even Better.
Email marketing still delivers $42 for every $1 spent. Here’s how AI email automation helps small businesses in Columbus get better results with less effort.
You’ve Been Burned Before by Marketing Agencies. Here’s Why That Matters and What’s Different This Time.
If you’ve hired a marketing agency before and it didn’t go well, here’s the short version: it probably wasn’t your fault, and it wasn’t a fluke. Most bad agency experiences come down to the same three failures: promises that were bigger than the plan behind them, work handed off to someone without the capacity to […]
Can AI Help With Local SEO? What Columbus GA Business Owners Should Know
AI is changing search, but local SEO is more resistant than most. Here’s what Columbus GA business owners should actually do about it.
How AI Is Changing Custom Software Development for Small Businesses
Custom software used to mean months of waiting and a big invoice. Here’s how AI has honestly changed that, and what hasn’t changed.
What Google’s AI Overviews Mean for Your Local Business (And What You Can Do About It)
Google AI Overviews are changing how local businesses get found online. Learn what it means for your Columbus, GA business and what to do about it.