Your Google Business Profile is probably the single most important free marketing tool you have, and small mistakes on it are costing you customers. We know because we look at these profiles every week for business owners across the Chattahoochee Valley. When our team recently reviewed 450 Google Business Profiles across the Columbus, GA, Opelika, […]
Marketing
Marketing Content for small businesses. Here, you will find a wealth of information and resources related to marketing, including social media marketing, online marketing, email marketing, SEO, analytics, and more. Whether you're a business owner, marketer, or enthusiast looking to enhance your marketing strategies, this content is designed to provide you with valuable insights and practical tips to achieve your goals.
Is Google Still Working for Your Business? What AI Search Is Doing to Local Visibility
AI search is changing how local businesses get found on Google. Learn what AI Overviews mean for your visibility and what to do about it.
Email Marketing Is Still Your Best ROI. Here’s How AI Makes It Even Better.
Email marketing still delivers $42 for every $1 spent. Here’s how AI email automation helps small businesses in Columbus get better results with less effort.
You’ve Been Burned Before by Marketing Agencies. Here’s Why That Matters and What’s Different This Time.
If you’ve hired a marketing agency before and it didn’t go well, here’s the short version: it probably wasn’t your fault, and it wasn’t a fluke. Most bad agency experiences come down to the same three failures: promises that were bigger than the plan behind them, work handed off to someone without the capacity to […]
Most Columbus Businesses Are Invisible on Google. Here’s the Data to Prove It.
If you’ve ever searched for a home service or professional service in Columbus and wondered why your competitor keeps showing up while your business doesn’t, this post is probably going to answer that question. We have done an audit of 450 Google Business Profiles across the Columbus, GA and Opelika, AL area. We wanted a […]
Stop Losing Traffic to AI Overviews: Turn Google Search Console Into Your Ranking Machine
If you’re watching your Google rankings slip while AI overviews dominate the search results, you’re not alone. You spend hours crafting content, optimizing pages, and following best practices, but your traffic flatlines. You’re stuck on page two or worse. You feel invisible to the customers actively searching for what you offer. There is hope…in Search […]
